Content Marketing Associate
SiftHub
Marketing & Communications
Mumbai, Maharashtra, India
SiftHub is an Agentic Platform for Deal Orchestration. We deploy agents to automate sales collateral, deal briefs, RFPs, and post-meeting follow-ups; unblocking deals for sales and solutions teams.SiftHub collates and sifts through your ecosystem (Drive, Gong, CRM, Slack, and more) to identify and convert real-time deal signals into tailored content and ready-to-execute actions. Designed to replicate how top-performing reps execute deals. Trusted by revenue teams at Saviynt, Everlaw, Allego, Superhuman, Sirion and more.
As a Content Marketer at SiftHub, you will help drive our content marketing efforts by creating engaging, informative, and SEO-optimized content that resonates with our target audience. You'll execute content strategies, collaborate with cross-functional teams, and execute thought leadership projects such as eBooks, survey reports, and whitepapers.
Responsibilities:
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Write, edit, and publish high-quality landing pages, blog posts, articles, social media posts, community messages, email newsletters, event collateral, and website copy
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Collaborate with design, marketing, and product teams to produce engaging multimedia content such as videos and infographics
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Update and maintain content calendars, ensuring deadlines are met, and campaigns run smoothly
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Stay up-to-date with industry trends and competitors to help innovate new content ideas and marketing approaches
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Provide support for other marketing campaigns, such as email marketing and paid advertising, as needed
Requirements
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Bachelor's or Master’s degree in Marketing, Communications, Journalism, or a related field
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2+ years of experience in content marketing in b2b SaaS
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Excellent writing and editing skills for multiple channels with a strong attention to detail
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Strong organizational skills with the ability to manage multiple stakeholders and projects to meet deadlines
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Creative thinking with a passion for storytelling and developing engaging content
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Thrives in a fast-paced startup environment, adaptable to change and ambiguity, with a strong entrepreneurial mindset