Product Marketing Manager

SiftHub

SiftHub

Marketing & Communications, Product

Mumbai, Maharashtra, India

Posted on Apr 29, 2026

SiftHub is an Agentic Platform for Deal Orchestration. We deploy agents to automate sales collateral, deal briefs, RFPs, and post-meeting follow-ups; unblocking deals for sales and solutions teams.SiftHub collates and sifts through your ecosystem (Drive, Gong, CRM, Slack, and more) to identify and convert real-time deal signals into tailored content and ready-to-execute actions. Designed to replicate how top-performing reps execute deals. Trusted by revenue teams at Saviynt, Everlaw, Allego, Superhuman, Sirion and more.

As a Product Marketing Manager, you will own how the company shows up to the market: the story we tell, the content we ship, and the brand we build. This is not a "write blog posts and update the website" role. You will shape category positioning for a new market and build the competitive narratives that displace incumbents that define how the world understands what we do.

Responsibilities:

  • Define and evolve SiftHub's positioning as the leader in agentic deal orchestration. Own the messaging architecture, voice, and visual identity standards that ensure consistency across every touchpoint, from the website to sales decks to case studies

  • Lead go-to-market messaging for new product launches and features. Build the launch playbooks, write the copy, and ensure every release has a clear story that connects to buyer pain

  • Create and manage an editorial calendar, ensuring timely delivery of high-quality SEO content such as blog posts, whitepapers, case studies, ebooks, infographics, social media content across various platforms and channels

  • Own SiftHub's presence in relevant communities and identify opportunities for earned media, event sponsorships, and co-marketing partnerships.

Requirements:

  • Bachelor's or Master’s degree in marketing or a related field

  • 5+ years of experience in product marketing, content strategy, or brand roles at a B2B SaaS company preferably in AI, SalesTech.

  • Exceptional ability to write a competitive battle card, a LinkedIn post, a launch blog, and a category narrative, all in the same week, and all at a high bar.

  • Understanding of enterprise sales cycles. You don't need to have carried a quota, but you need to understand how deals move, what buyers care about, and how content and positioning influence the pipeline.

  • Strong visual and design sense. You'll work with designers but should have opinions on how things look, not just what they say.

  • Self-directed and high-output. You need to be someone who ships work, not someone who builds decks about the work they plan to ship.

  • Proficiency with content management systems (CMS), basic HTML, and other tools such as Google Analytics, HubSpot, Semrush, MixPanel